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Looking to outsource your Google Shopping Ads? DRIIVN boosts your product sales

Do you want to bring your products to the attention of your target audience? With Shopping Ads, you can immediately showcase what you’re selling, including an image, price, shop name and rating: exactly what’s needed to convert a casual searcher into a buyer.
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We have a 4.9 rating on Google

Why

Google Shopping Ads

Outsource to DRIIVN?

Shopping is all about the details. For example, a well-structured feed, smart campaign management and constant optimisation. At DRIIVN, we combine performance marketing with e-commerce expertise. We keep a close eye on performance per SKU, measure conversions per product group and focus on profitable growth.

What sets us apart is that we don’t just provide a complete product feed, but one that’s intelligently structured. This ensures your prices, stock levels and promotions are always up to date. In addition, we analyse the performance of each product and make adjustments based on data rather than gut feeling.

How we work

At DRIIVN, we start with an introductory meeting and an audit of your current campaigns, followed by a detailed strategy based on your target audience, sales funnel and objectives. We then launch campaigns, which we continuously optimise: we monitor keywords, clicks, conversions and costs, carry out A/B testing and make adjustments where necessary. No blind spending – just strategic campaigns that deliver results.

Curious about the

Success stories

“Right from the start, we felt a connection: DRIIVN are knowledgeable, quick, proactive and really think along with us. We receive regular updates and communication is always clear. The results speak for themselves, but what we particularly appreciate is their strategic and forward-thinking approach. They look beyond just the figures and actively contribute ideas about our next steps. In short: a pleasant collaboration with a partner who really thinks along with us.”
Mathilda Ariëns, Marketing Manager

236 conversions in 7 months

View results
“Together with HAVI, we have created a scalable and user-friendly platform that is ready for the future.”
Monique Blom – Web Designer and Developer at DRIIVN

Over 40,000 visitors per month

View results
“Thanks to DRIIVN’s expertise in paid campaigns, we – as a small team – were able to outsource our online advertising with complete confidence. They thought proactively, responded quickly and delivered demonstrably good results. We are therefore keen to work with DRIIVN again for Open Monument Day 2025.”
Morgan van Liere – Marketing Communications Officer

3x the reach

View results
Right from the first meeting, it felt right: they really listened to who we are and what we want to achieve with FUCO. DRIIVN translated that into a brand identity that comes across as powerful and fits perfectly with our vision for coffee. We’re often complimented on our eye-catching branding and packaging. We really stepped out of our comfort zone with the use of colour in particular – brighter, bolder, yet still stylish and true to who we are.
DRIIVN FUCO
Annette Douque

Branding, Strategy and Design

View results
Thanks to DRIIVN’s efforts, the social media accounts for our new brand, Paper Life, have grown significantly. Communication is always very pleasant and prompt. It’s easy to make adjustments to the posting schedule; there are regular review meetings where we’re shown the results, and everything is always handled in a friendly and professional manner.
– Jantine Crezée, Senior Acquisition Editor at Paper Life

content creation, social media

View results
DRIIVN provided us with excellent support in creating a new brand identity. Trendy, fresh and fast, whilst at the same time maintaining reliability and quality. As we were presented with several concepts during the design phase, thanks to the excellent coordination, it was only a matter of time before the winning design was on the table. Signed, sealed, delivered!
Bob Caris, Owner

Bringing the vision to life

View results
DRIIVN takes care of it. Full stop. From smart targeting to conversion-driven tools, they ensure we’re constantly growing without any hassle. Exactly what we were looking for!
Marc de Vries, Owner

A constant stream of leads

View results
DRIIVN is professional, effective and forward-thinking.
Stephanie van Kampen, Owner

Conversion to purchase

View results
DRIIVN is always up to date with the latest developments; they help us with new strategies and their implementation. What’s more, they’re always easy to get hold of and assist us straight away whenever we need them.
Nikki Lampe, Creative Manager

Reach of 8.5 million

View results
If you’re looking for a partner who can guide you through the wonderful world of the online landscape, DRIIVN is the perfect choice. We decided to outsource these tasks quite early on in our company’s development and are more than satisfied with the results achieved and the plans we continue to make together for the future.
Daisy Van Leeuwen, Owner

136% annual revenue growth

View results

236 conversions in 7 months

“Right from the start, we felt a connection: DRIIVN are knowledgeable, quick, proactive and really think along with us. We receive regular updates and communication is always clear. The results speak for themselves, but what we particularly appreciate is their strategic and forward-thinking approach. They look beyond just the figures and actively contribute ideas about our next steps. In short: a pleasant collaboration with a partner who really thinks along with us.”
Mathilda Ariëns, Marketing Manager
View results

Over 40,000 visitors per month

“Together with HAVI, we have created a scalable and user-friendly platform that is ready for the future.”
Monique Blom – Web Designer and Developer at DRIIVN
View results

3x the reach

“Thanks to DRIIVN’s expertise in paid campaigns, we – as a small team – were able to outsource our online advertising with complete confidence. They thought proactively, responded quickly and delivered demonstrably good results. We are therefore keen to work with DRIIVN again for Open Monument Day 2025.”
Morgan van Liere – Marketing Communications Officer
View results

Branding, Strategy and Design

Right from the first meeting, it felt right: they really listened to who we are and what we want to achieve with FUCO. DRIIVN translated that into a brand identity that comes across as powerful and fits perfectly with our vision for coffee. We’re often complimented on our eye-catching branding and packaging. We really stepped out of our comfort zone with the use of colour in particular – brighter, bolder, yet still stylish and true to who we are.
DRIIVN FUCO
Annette Douque
View results

content creation, social media

Thanks to DRIIVN’s efforts, the social media accounts for our new brand, Paper Life, have grown significantly. Communication is always very pleasant and prompt. It’s easy to make adjustments to the posting schedule; there are regular review meetings where we’re shown the results, and everything is always handled in a friendly and professional manner.
– Jantine Crezée, Senior Acquisition Editor at Paper Life
View results

Bringing the vision to life

DRIIVN provided us with excellent support in creating a new brand identity. Trendy, fresh and fast, whilst at the same time maintaining reliability and quality. As we were presented with several concepts during the design phase, thanks to the excellent coordination, it was only a matter of time before the winning design was on the table. Signed, sealed, delivered!
Bob Caris, Owner
View results

What are

Google Shopping Ads

And how can we help with this?

Google Shopping Ads are visual adverts that appear above or alongside regular search results. They display product images, prices and shop information to people who are actively searching for specific products. Rather than advertising based on keywords, Shopping works on the basis of your product feed: a list of all your products, their features, prices and availability.

In addition, products can also appear organically in Google Shopping results. This means that a good product feed and SEO can also generate unpaid visibility, further expanding your reach.

Optimising for conversion

Ensuring your products are seen is essential, but outsourcing to DRIIVN ensures that your Google Shopping Ads actually convert. We start with a thorough analysis of your product range and ensure that your Merchant Centre and product feed, via feed management tools such as Channable, are fully up to date and managed optimally.

We then apply a data-driven strategy, categorising your products based on their performance and return on investment. In this way, we distinguish between ‘heroes’ (the top sellers that generate the lion’s share of your turnover), ‘sidekicks’ (good products with growth potential), ‘villains’ (products that are making a loss and eating into your budget) and ‘zombies’ (products that receive hardly any visibility). By shifting budget and focus from underperforming to profitable products, we maximise your campaign performance. Even after the campaign goes live, we continue to optimise it on an ongoing basis: from adjusting bids to improving feed quality and A/B testing product groups.

What our

clients

say

DRIIVN provided us with excellent support in creating a new brand identity. Trendy, fresh and fast, whilst at the same time maintaining reliability and quality. As we were presented with several concepts during the design phase, thanks to the excellent coordination, it was only a matter of time before the winning design was on the table. Signed, sealed, delivered!

Bob Caris, Founder
Fast Lane Vitality

5.0

DRIIVN takes care of it. Full stop. From smart targeting to conversion-driven tools, they ensure we’re constantly growing without any hassle. Exactly what we were looking for!

Marc de Vries, owner
Direct Home Rentals

5.0

DRIIVN is professional, effective and forward-thinking.

Stephanie van Kampen, Founder
Laboutiek

5.0

DRIIVN is always up to date with the latest developments; they help us devise new strategies and implement them. What’s more, they’re always easy to get hold of and assist us straight away whenever we need them.

Nikki Lampe, Creative Manager
Airforce

5.0

Want to help your
organisation reach new heights?

Request the

free

analysis.

Get a free analysis of your website and current campaign, with actionable recommendations for improvement in a concise report.

These are our

Google Shopping Ads

specialists

At DRIIVN, you’ll work with specialists who know how to build, test and scale campaigns. We ensure a strong link between your online shop, Merchant Centre and Ads account, and make sure your products are perfectly positioned. From feed management to strategic campaign management: we turn Shopping into a growth engine.

Kevin Schut

SEA Specialist

Julia Burgers

SEA Specialist

Denzel Sijpenhof

Online Marketer

Christian Ran

Campaign Team Lead

View all staff members

Accreditations &

awards

We’re proud of our accreditations and awards – take a look at them here:

FD Gazelle 2025: Named one of the Netherlands’ fastest-growing companies for the fifth year running.

Top 250 high-growth companies 2024: DRIIVN ranks among the very best.

FONK150 Best Agencies: Recognition of our work and impact.

Recognition for our expertise and innovation in the digital market.

Would you like to

grow your

organisation

online?

Would you rather get started straight away rather than scroll endlessly? Book an appointment and discover how we can help your brand grow together.
Please get in touch with us

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