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Looking to outsource Microsoft Ads? DRIIVN unlocks your full search potential

Do you want to make your brand stand out to a target audience you might be missing out on via Google Ads? With Microsoft Ads (formerly Bing Ads), you can reach a different, often more B2B-oriented, target audience on a powerful platform that is available on Bing, Yahoo, Outlook and Microsoft Edge, amongst others. And with the recent rise of ChatGPT, which relies heavily on Bing’s index, Microsoft Ads will become more relevant than ever by 2025.

We have a 4.9 rating on Google

Why

Microsoft Ads

via DRIIVN?

We don’t just help you with the technical set-up; we also utilise Microsoft Ads as as a complement to your overall marketing mix or as a standalone channel. Ideal for businesses seeking new growth, those wanting greater visibility amongst target audiences who search or work via Bing, or companies looking to gain a head start in the field of AI integration and ChatGPT SEO.

How we work

At DRIIVN, we start with an introductory meeting and an audit of your current campaigns, followed by a detailed strategy based on your target audience, sales funnel and objectives. We then launch campaigns, which we continuously optimise: we monitor keywords, clicks, conversions and costs, carry out A/B testing and make adjustments where necessary. No blind spending – just strategic campaigns that deliver results.

Curious about the

Success stories

What is

Microsoft Ads

And how can we help with this?

Microsoft Ads is Microsoft’s advertising platform. It allows you to be visible on Bing and partner networks, including Windows products, Outlook, Xbox, LinkedIn and more. It works in a similar way to Google Ads: you advertise based on keywords and pay per click (CPC) or per thousand impressions (CPM). Furthermore, there is less competition in many sectors, resulting in lower click prices and a more favourable Return on Investment (ROI).

At DRIIVN, we look beyond reach alone. We analyse where your target audience is located, how your campaigns within Microsoft Ads should be optimally structured, and how this channel fits into your broader marketing mix. We ensure compelling ad copy, smart targeting and strategic bidding strategies. And since ChatGPT uses Bing’s index to generate search results, advertising via Microsoft Ads also directly boosts your AI visibility.

What our

clients

say

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These are our

Microsoft Ads

specialists

At DRIIVN, you’ll work with a team that doesn’t view Microsoft Ads as a ‘nice-to-have’, but as a complement to your performance strategy. We’re familiar with the platform-specific pitfalls, utilise the right targeting options and ensure everything is set up perfectly. And given Bing’s growing role in AI-driven searches, we’re turning your campaign today into an investment in tomorrow.

Christian Ran

Campaign Team Lead

Kevin Schut

SEA Specialist

Julia Burgers

SEA Specialist

Marlon Visser

Campaign Team Lead Boest

Accreditations &

awards

We’re proud of our accreditations and awards – take a look at them here:

FD Gazelle 2025: Named one of the Netherlands’ fastest-growing companies for the fifth year running.

Top 250 high-growth companies 2024: DRIIVN ranks among the very best.

FONK150 Best Agencies: Recognition of our work and impact.

Recognition for our expertise and innovation in the digital market.

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organisation

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